Today in Trademark History: 8/8
On August 8, 1972, one of the most successful advertising slogans of the 1970s, IF YOU’VE GOT THE TIME, WE’VE GOT THE BEER, was registered as a U.S. trademark by the Miller Brewing Company. Forty-four years later, the registration is still in force, the slogan is still being used in advertising, and when it’s time to relax, one beer apparently still stands clear.
